PRESS RELEASE: Naperville, IL – July 31, 2025
ampliFI Loyalty Solutions is pleased to announce the promotion of Peter Lasky to Vice President, Infrastructure. In this expanded leadership role, Peter will continue to advance ampliFI’s technology infrastructure strategy with a focus on security, efficiency, and long-term scalability.
With over 25 years of IT experience—and a unique business background spanning real estate, marketing, consulting, and custom vehicle modification—Peter brings a holistic, business-minded approach to infrastructure. His cross-functional experience allows him to assess technology solutions not only for their technical merit, but for their financial impact, operational fit, and long-term business value.
Since joining ampliFI 16 years ago, Peter has played a key role in modernizing the company’s technology environment. He successfully led the migration of ampliFI’s physical data center to AWS, achieving significant cost savings, boosting performance, and maintaining full compliance with SOC I & II and PCI standards. He also orchestrated the move to a cloud-based identity provider (JumpCloud), integrating systems across cloud infrastructure, internal applications, and endpoint devices.
“Peter’s deep technical knowledge is matched by his strategic mindset,” said Jeff Klein, Chief Information Officer at ampliFI Loyalty Solutions. “He understands how to drive innovation while staying grounded in risk management and business priorities. We’re excited for his continued impact in this new role.”
As Vice President, Infrastructure, Peter will focus on enhancing system resiliency, security posture, and cloud architecture, ensuring ampliFI remains well-positioned to meet the evolving needs of its clients and cardholders.
About ampliFI Loyalty Solutions
ampliFI Loyalty Solutions is an industry-leading loyalty and engagement program provider specializing in data-driven, custom rewards programs for financial institutions nationwide. With over 25 years of experience, ampliFI designs branded loyalty programs tailored to each financial institution’s unique needs and offers seamless integration options with existing processing relationships.
ampliFI’s innovative platform includes Real-Time Rewards, unique earning and redemption opportunities, enterprise engagement, and dedicated cardholder support. ampliFI empowers clients to customize their programs in alignment with market strategies and provides robust analytics to drive positive ROI. Based in Naperville, IL, ampliFI operates with a PCI-compliant approach and maintains an on-site customer contact center. Notably, ampliFI serves and influences over 10 million cardholders and is the exclusive domestic provider for loyalty programs with Visa.