Improve Performance With Loyalty Marketing Analytics
Put your data to use.
When you have visibility into your loyalty marketing analytics it’s easier to answer the big questions about portfolio performance, identify the best opportunities for revenue growth, and align your loyalty program to your financial institution’s strategic initiatives.
Portfolio insights and data analytics from ampliFI help you leverage that data for better performance.
Better Data Drives Better Results
%
Increase In Transactions
%
Increase In Monthly Spend
%
Increase In Account Growth
Find Opportunities. Improve Your Program. Optimize Engagement.
Uncover portfolio insights and improve your loyalty program’s performance.
Improve your loyalty program performance with the ability to mine data through robust analysis of underlying performance drivers, develop insights to improve campaign development, implementation and results tracking.
Demystify data and drive cardholder engagement.
Analytics Engine
Use modeling to improve targeting, campaign configurations, and impact assessments.
Segmentation & Promotion Set-up
Segment targeted accounts and configure promotions with an intuitive user interface.
Presentation Layer
Get insights into the expected costs and results of targeted campaign decisions based on historical performance data.
Performance Monitoring & Data Capture
View performance metrics and assess feedback loops with advanced machine learning models.
Campaign Fulfillment
Integrate seamlessly with your fulfillment engine to develop, review, and launch optimized loyalty campaigns.
Gain Real-Time Visibility Into Your Loyalty Marketing Analytics
Maximize your portfolio insights and data analytics with easy-to-use tools.
Simplify loyalty program management and make data-driven campaign decisions with robust reporting, analytics and administrative tools for loyalty program optimization.
Detailed Reporting Suite
Review regular reporting to get enhanced insights on everything from overall portfolio trends to specific cardholder data.
ampliFI Management Portal (AMP)
Check point balances, view transactions, create and view program promotions and documentation — all through a user-friendly administrative interface.
Gather Cardholder Intelligence With AMP
Real-time rewards are better with real-time visibility.
Use AMP — the ampliFI Management Portal — to get real-time visibility into your loyalty program, instant access to aggregate data, and cardholder information that helps you improve program delivery.
With increased program insights, you get visibility into your loyalty program performance and granular card-level data — all of which helps you optimize your program for improved cardholder engagement.
Complete Your Toolkit With ampliFI Engagement Tools
Improving visibility into your program and gathering insights to drive program improvements is only part of loyalty program optimization.
Full-Service Marketing & Support
Deploy a fully-branded custom website and mobile design that extends your brand. Use the Marketing Portal and collaborate with our experts to build your program.
Customized Earning & Redemption Offerings
Design customized point parameters and point earning levels. Enable diverse redemption for cardholders with rapid-redeem and convenient capabilities.
Modernize Technology
Integrate file formats and multiple providers, including your financial institution, debit and credit processors, digital providers and the core platform.
Innovation & Enhancements
Deliver cutting-edge rewards and redemption technology. At ampliFI, we’re always thinking about tomorrow and how cardholder demands will evolve.
The Latest From AmpliFI
The Role of a Loyalty Provider for Banks and Credit Unions
Loyalty providers play a pivotal in shaping consumer experiences and fostering long-term relationships. According to Marigold1, 67% of consumers remain […]
3 Ways Debit Rewards Propel Financial Institutions Forward
Debit rewards programs can bring significant benefits to financial institutions and play a pivotal role in the overall deposit account […]
How Can Financial Institutions Compete With National Card Issuers?
Traditional financial institutions (FIs) often grapple with a pressing question: How can we effectively compete against industry giants? This dilemma […]