Innovate. Create. Reinvent. Cultivate. Inspire.
In relentless pursuit of excellence in
everything we do.
At ampliFI, we act with purpose — and let our integrity, curiosity and advocacy spark technology-first innovation that delivers for our clients in every way, every day.
Let’s simplify cardholder loyalty.
Disrupting The Status Quo. Reinventing Engagement-Driven Loyalty.
Future-proofing engagement while staying true to our values.
By tightening the affinity between cardholders and their financial institutions, we help both. Cardholders seek choice, reward and recognition for loyalty. And financial institutions need to deliver — and engage cardholders — to remain competitive.
Integrity
Hold ourselves to the highest standards of Trust, Dependability, and Excellence in Reputation.
Curiosity
Create a dynamic, playful culture through Collaboration, Accountability, and Responsiveness. Never be satisfied with where we are — constantly reinvent leading-edge solution-focused innovation.
Advocacy
Deliver for our clients and customers in every way, every day, and to ampliFI everything.
Cardholders Want More Than A Reward
There’s more to cardholder engagement and loyalty programs than earn and burn.
%
Rewards Unredeemed Annually
%
Active Loyalty Engagement
%
Consumers Want Choice
Level Up Cardholder Engagement
You need to improve engagement — so you can increase spend and loyalty. The ampliFI loyalty platform applies data and innovation to deliver insights and capabilities to grow engagement levels.
Get to top-of-wallet. Use ampliFI.
Meet Our Executive Team
The ampliFI executive team is committed to enabling the management team in its service delivery and innovative consultative work.
Mike Knoop
Chief Executive Officer
Mike Knoop’s entrepreneurial drive sets the pace of growth and innovation at ampliFI Loyalty Solutions. He assumed the position after orchestrating the successful carve-out of Augeo FI in 2018 (now ampliFI Loyalty Solutions).
Joe Fuller
Chief Financial Officer
Joe’s career spans more than 25 years of experience in financial management, business leadership and corporate strategy. Joe Fuller brings extensive leadership experience having served as CFO at RIA in a Box, Digi-Me Yes Lifecycle Marketing and Alterian Inc.
Ron Silvia
Chief Revenue Officer
As a dynamic and results-driven professional, Ron has amassed 30 years of experience that has been pivotal in propelling organizational growth and driving market expansion.
Heidi Young
EVP, Account Executives & Partnerships
With over 25 years of industry experience, Heidi leads all financial institution loyalty sales efforts working directly with C-level executives on developing effective loyalty program and engagement strategies.
Penny Jurss
Chief Strategy Officer
Penny Jurss has over 35 years of global experience in payments, loyalty, and digital enablement.
Jeff Klein
Chief Information Officer
Jeff Klein is a seasoned technology executive with over 30 years of experience leading enterprise-level IT organizations.
Stay Informed With ampliFI
Read the latest news and connect with the ampliFI team.
Whether on the conference circuit or in the digital realm, our teams are front and center in loyalty and engagement circles. Find out what we’re learning and how we continue ampliFYing engagement.
Engaging Cardholders, Engaging The Community
We’re making an impact in our communities.
- 5,000 volunteer hours
- 212 organizations helped
- 100% team involvement
Building on our growth, we’ve committed to making an impact in our communities.
Passionate About Loyalty? Come Work With ampliFI.
Join a growing team of innovators, developers and technologists in helping evolve the future of digital cardholder engagement.